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The Ministry of Culture launched in December last year a campaign called "against piracy, defend your culture .

is an awareness campaign that used slogans like "we are surrounded by ideas, we read, we sing, we dance with them. The ideas make us grow and live and have new ideas. Stealing is a way to kill them. Does not it make more sense to protect what is part of us? ". This claim that we are aware that piracy is a crime, is a steal.

Also in the section the campaign could find on the website of this ministry, we find a link called "spread the word" in which we can freely download the logo of the campaign, the same movies or commercials.

also , the digital media also echoed this campaign. In pais.com appears news about the cost referred to that this campaign will lead, as well as media to be broadcast.

The newspaper "El Mundo" also echoes this news particular emphasis on the amount of money the ministry has spent in the campaign. More interesting is a blog of're the same medium, "The Amber" , in which the author gives a more critical perspective on this campaign also talk about other media who engage copies.

Piracy is neither desirable nor appropriate for many

individuals, groups or companies engaged in the fields of music, film, publishing, etc. Evidence of this is the constant attempt to impose measures to prevent copying.

We can find many pictures that refer to the undesirability of piracy, such as that found on the right.

Despite this, there is one thing that both the Ministry of Culture as the other groups mentioned above do not fall, that is the price of CD's, books, DVD's, etc. Many people can not access products for its high cost. Then if the groups publishers, music producers and other companies involved in creating these products go down in prices, this can reduce piracy because these items would be more affordable. And to put a real example of this, I can tell you that last week I had to buy three books for one subject from the race and the total amounted to 60 € cifra exorbitada, y que una estudiante de periodismo a duras penas se puede permitir.

En fin, que la piratería está mal porque es un robo, pero también lo es el costo de los productos.

Ken Gordon, Colorado,artist

piracy campaign in the media interactivity

En esta ocasión toca analizar las diversas herramientas que incluyen los medios digitales en sus webs. A continuación aparece una lista de medios y de sus herramientas con enlaces a las mismas para que todos podais visitarlas.

> elmundo.es has a section called "Community" where we can find a forum called "desktop" a place to talk about wine and its culture to another section called "open forum" which is an open forum where wide range of topics discussed, we also find a section for discussion, they are classified by theme: Spain, Madrid, society, culture, economy, sports, etc; elsewhere are talks within which we can access different rooms and even go in private rooms where only speaks who you want.
on the website of the newspaper "El Mundo" There is also a place to "Encuentros" where readers can ask questions of the characters or guest of the day.
addition we can rectify some of the news published, and that the media enables this option.

> elpais.com has a section called "Participate" offered discussion forums on various topics, polls with three possible answers, a chat with different rooms, a published for readers phrases, some tests and, of course, blogs of journalists.

> abc.es also includes its website a section called "Participation" where we can find a chat, some discussion forums on current issues, readers have the opportunity to comment on the news, is invited digital encounters with characters, it is proposed Question of the day for the sailors say, surveys on some issues and of course blogs.

> lavanguardia.es provides a "forum health" in Catalan, a "forum-debate" in proposing a topic for readers make their comments, other forums of various topics, some polls and a section for readers think .

> elperiodico.com has a section within the main page called "+ sections" in which we find another division called "participation." Here is hereby offers surveys, forums and chats for readers involved.

> elcorreodigital.es has a section called "Participation" where there are forums on various topics, a clinic for readers to ask about some matter, another section where you can make inquiries, chats and a space where you can send your photos.

> lavozdegalicia.es on their website also includes interactive elements. For example there meetings with people who the newspaper thinks appropriate, debates on an interesting theme, a chat and some forums .

> libertaddigital.com has forums which are divided into sections: national forum on the forums, international, economy, internet, society, culture and sports. It also has a chat different rooms to chat with people about politics, religion, computers, etc.

> cadenaser.com contains a section called "Participate" in we can find forums, chat , surveys and interviews . The topics are varied and the people interviewed.

> telecinco.es has a chat and forums on the programs of this television channel.

As we have noted the different media include a number of tools to make your pages more attractive and involve visitors.

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The different formats of blogs. Analysis

have talked a lot on blogs. But it has missed comment that blogs can be presented in different formats. There

personal blogs such as "blog Octavio Rojas" in which the journalist includes its news and public relations, media and communications, as well as videos and other items that this reporter believes appropriate.

Other blogs may be present informative as is the case "Afriblog" , a blog that discusses the news of each country in Africa and provides links to organizations and other sites of interest related to this continent.

A third format blogs are created to cover an event specific information. This is the blog TRAINTIC "Londres 7-J" created to address the news of the July 7 bombings in London.

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posts

media, as I said, have also decided to include blogs on their websites.
Some of them are:
> elmundo.es whose website includes some personal blogs of journalists. These journalists discuss some news, events or any subject that interests them. Blogs by various names as "the scorpion" or "decoder" .
> elpais.com includes very colorful blogs. The posts on this website are created by subject A blog about soccer, politics and arts , other about sex, a journal from Iraq, among others.
> abc.es has a section very similar to the previous blogs. Their blogs are also divided by themes: sports , motor , film, music , health, etc.
> clarin.com includes blogs of journalists who, as in elmundo.es, writing on topics that seem appropriate. Some of the most interesting are: "metronautas" , "store" and "public square" .

> libertaddigital.com has three blogs written by three journalists. The first is "The enigma of the M11" Luis del Pino which addresses various issues related to the March 11 bombings in Madrid. The second is "Present and Past" Pio Moa they appear wide range of topics in a special way with an innovative vision. The third and last is "The penultimate raulista vivo Juan Manuel Rodriguez, a blog about soccer.
> 20minutos.es includes blogs of journalists who choose to embody their opinions in this space. These journalists cover many topics of current interest and concern.
> blogs.telecinco.es includes four large groups of blogs. These are: "wild group" a blog about cinema "war of figures" in which current issues are discussed with particular attention to the numbers behind the news; "Formula 1" a blog for the sport and "The tension" a space for politics.
Until next